Bringing
ideas to life

Event production and communications that make a difference.

about

I am Aoife O’Toole –  a Creative Producer, Programme Manager, and Communications Specialist with over 16 years of experience delivering meaningful projects across the arts, education, and community sectors. I work with festivals, organisations, and initiatives that value inclusivity, creativity, and impact.

My background spans large-scale national event coordination, venue operations, marketing and strategic campaign delivery. I’ve led complex programmes across arts, education, and community sectors — always with a focus on logistics, communication, and audience engagement. Whether I’m managing teams, shaping content, or streamlining delivery, I bring a practical, collaborative approach to every project.

"I Believe in You" 2014, Mark Clare. (Part of dlrcoco Collection Exhibition curated by Aoife O'Toole at dlr Mill Theatre)

services

Creative Producing & Project Management

  • Full-cycle festival, event, and programme management
  • Stakeholder engagement, logistics, compliance, and evaluation
  • Curating inclusive and diverse programming with a focus on social impact

Marketing, PR & Audience Development

  • Strategy, planning, and delivery across print, digital, and social

  • CRM, analytics, SEO, and audience insights

  • Press liaison, media planning, and campaign reporting

Content & Communications

  • Brand storytelling, copywriting, and editorial planning

  • Web content management (CMS, Squarespace, WordPress, GoDaddy)

  • Graphic design for print and digital (Adobe Suite, Canva)

  • Social media, digital content creation and managment

Consultation & Capacity Building

  • Marketing and audience development mentoring for arts organisations and non-profits

  • Fundraising, sponsorship development, and funding applications

  • Volunteer coordination and community outreach strategies

projects

Festival and Programme Management
Event Coordination

Dublin Feminist Film Festival 

Catalyst International Film Festival 

Schools Shakespeare Festival dlr Mill Theatre Dublin

Designer Minds Nationwide STEAM Summer Camps 

Audience Development
Arts Curation
PR - Marketing - Digital
Design and Branding

dlr Mill Theatre Dundrum Dublin 16 (Visual Arts Curation, Special Events)

Designer Minds Educational Services Ltd.

Kerry Stars Special Olympics Sports Club

Outreach Screenings at Catalyst International Film Festival 

Dublin Feminist Film Festival
DFFF_2019
Film Festival Production
dlrMillTheatreRoaldDahlExhibition.Credit Maxwell Photography
Visual Arts Curation
1/4/2023  Catalyst Awards Night
Photograph  Liam Burke/Press 22
Community Outreach
DublinFeministFilmFestival_Aoife
Supporting Artists and Filmmakers
dlrMillTheatreRoaldlDahlExhibitionCredit Maxwell Photography
Arts Engagement
DFFF_THURSDAY_-33
Programme Management
Copy of IMG_9119
Awards and Events
DFFF2019Launch
Launch Events

ready to start?

If you’re looking for someone who can lead a project, support a busy team, or bring structure to your communications — I’m available for freelance contracts, fixed-term roles, and project-based work. I’ve worked with festivals, arts organisations, education companies, and community initiatives, delivering everything from marketing strategy and content creation to programming, admin support, and on-the-ground coordination.

what people say?

Aoife has successfully managed the Catalyst International Film Festival for the last four years and is an invaluable member of the festival team. She is an excellent manager who has good marketing instincts and exhibits foresight, consistent attention to detail, excellent communication skills and sensitivity to staff welfare. She is adept at creating a respectful and inclusive working environment and motivating and guiding staff and volunteers.
Dr Susan Liddy
DIRECTOR & FOUNDER CATALYST INTERNATIONAL FILM FESTIVAL
As Marketing and Sales Executive, Aoife played a key role in delivering our marketing strategy across both digital and print channels, contributing to the visibility of our brand. Aoife consistently demonstrated creativity and a strong understanding of our audience.
Donal Lyne
Director Designer Minds

Film Festival Production

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